During the most recent commercial downturn the two principals gathered their skills and experience to determine where the next low-risk, high-return real estate opportunities would be. After careful consideration, they noted that retailers are coming to terms with the effects of e-commerce on their business models and are now re-defining their requirements for the physical locations needed to maximize their company’s long-term growth strategies. Catalyst 3 Realty (C3R) was formed to take advantage of this surging demand for “bricks and sticks” retail in select areas. Further support for C3R’s concept is provided through the unprecedented investor interest in NNN rental retail properties. The principals believe that with rapid project development cycles and a scalable business model, it is time for Catalyst 3 Realty.